Privacy Policy

Auren Rituals is a brand operated by Lineplay. We design and sell connected artefacts crafted to order or by pre-order. Lineplay is registered in France with its siège social at 44 Pline Parmentier, 33500 Libourne, France.

We act as data controller for the personal data described in this policy. You can reach us at hello@lineplay.co for any privacy-related question.

We do not collect or store payment card numbers. Checkout is processed through secure third-party payment processors who handle your card details directly.

We use personal data only when we have a lawful basis:

We never sell personal data. When we rely on legitimate interest, we balance our needs against your rights and implement safeguards to minimise any impact.

The Site uses essential cookies for authentication and session management, and Vercel Analytics to understand aggregate performance and traffic patterns. Analytics data is pseudonymised and does not track individual browsing habits.

For detailed information or to adjust your preferences, please review our Cookies Policy.

Account data is retained for as long as your account remains active. If you delete your account, we remove or anonymise your personal data within 60 days, except when retention is required for legal or compliance reasons.

Order records are kept for up to 10 years to fulfil tax and accounting obligations. Support conversations are stored for up to 24 months to ensure continuity of service.

We only share personal data with partners necessary to run our services:

Each partner is carefully selected and bound by data-processing agreements ensuring adequate protection and compliance with the GDPR.

Some service providers may process data outside the European Economic Area. When transfers occur, we rely on adequacy decisions or implement Standard Contractual Clauses to ensure your rights remain protected.

We apply technical and organisational measures such as TLS encryption, access controls, monitoring, and regular reviews of our suppliers. While no system is completely immune, we work to keep your information safe and to respond swiftly to any incident.

Under applicable data-protection laws (including the GDPR), you have the right to request access, rectification, erasure, restriction, portability, and to object to processing. You may also withdraw consent where processing is based on consent.

To exercise your rights, email hello@lineplay.co with your request. Please include any relevant details so we can verify your identity and respond within one month.

You also have the right to lodge a complaint with the French Data Protection Authority (CNIL) or with your local data-protection authority.

Our Products and services are not directed to children under 16. If we discover that personal data has been collected from a child, we will delete it promptly.

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Updated versions will be posted on this page with a new “Last updated” date. Substantial updates may also be communicated via email.